Engaging partnership to improve corporate social responsibility in developing countries
The CSR concept as it exists does not capture the essence of the kind of partnership required by CSR in developing countries to make the needed impact. In the bid to make CSR more beneficial in addressing developing country needs, partnership among stakeholders has been advocated as the panacea for CSR. In an attempt to develop a suitable CSR partnership for developing countries therefore, the study analyzed some NGO/corporate partnerships and community/corporate partnerships currently being used for CSR delivery in Ghana. Benefits of the NGO/corporate partnership include the availability of expertise and funds for CSR projects while the community/corporate partnerships benefit from the close interaction between the key stakeholders and targeted funding from the MNCs. The major drawback of both partnerships is their inability to engage in CSR from a systems perspective thus excluding some key stakeholders, particularly the communities. The government of Ghana which is in a pivotal position for development has no clear polices regarding CSR implementation and rather plays an indirect role in facilitating CSR by granting licenses and approvals for development projects.
While NGO/corporate partnership and community/corporate partnerships met some CSR needs they were not effective in delivering the CSR that Ghana and developing countries require. I therefore posit the community corporate partnership responsibility (CCPR), a three stage concept that recognizes the key role of partnership among stakeholders for meaningful and mutually beneficial outcomes. The CCPR process involves community pre-entry processes, community engagement processes, and the CSR implementation processes and activities.